Wholesale Seven Jeans - Profitable Wholesale Apparel
Seven Jeans for All Mankind
Once thought extinct, the expensive designer blue jean again walks the Earth as proud as ever. In the last few years, high-end high dollar blue jeans have appeared on the legs of women and men all over the world. From New York to Tokyo people are paying hundreds of dollars for the most desirable brand names. It’s a phenomena that could benefit many clothing retailers and worth taking a look at.
The popularity of designer jeans is of course, driven by celebrity. Carefully ripped and faded jeans are seen on many of Hollywood’s young stars. A number of celebrities have launched or soon will launch their own lines, rock star Bono being among the most recent to get in the designer jean game. The new craze differs somewhat from its relative in the 1970s, however. Old famous name designers like Jordache and Calvin Klein with his notorious ads are missing from the new jean scene. Today’s beautiful people are getting their ‘hand-destroyed’ jeans from newer and hipper companies such as Seven for All Mankind, True Religion, or Innovo.
The brand names of the new jean craze can be an adventure for the novice. For example, Seven for All Mankind should not be confused with Seven 7 Jeans. Seven 7 is a different but also highly desirable brand name. The two companies have had a live and let live attitude up until recently when they became involved in litigation over their names.
The name problems and law suits shouldn’t distract you from just how many pairs of Seven for All Mankind jeans sell every year. The Vernon, CA manufacturer claims on their website that they took in 13 million dollars in their first full year of operation. It’s only been growth since then. The company has a retail presence in 35 countries including the U.S., Japan, and all over Europe. Their blue jeans retail in nearly all the big name stores and fashionable boutiques. Seven for All Mankind jeans are found for as much as $300 at high-end retail stores and as little as $75 at discount web sites. An average price for the jeans would be about $150. These are numbers that should open the eyes of any retailer.
Countless pairs are sold everyday on eBay for somewhat less. A quick sample of the auction site showed many pairs going for around $70 with some getting a good deal more. Like many items sold on eBay, authenticity is a major issue but real pairs of Seven for All Mankind jeans can easily sell for over $100. However on Overstock Auctions , you can find them selling individually for around $49 and in bulk for much less.
When you consider the high price point and tremendous demand the possible impact of designer jeans on a clothing retailer is obvious. If the costs can be kept low the opportunity for an excellent profit is considerable. Small retailers looking to take advantage of the new demand can purchase Seven for All Mankind jeans in wholesale lots of manageable size. Searching the web will turn up any number of suppliers. For example, a major internet wholesale auction site sold cases of the jeans containing 36 pairs for $1,900 a case or $52 a pair. Another wholesaler was selling the same size case for only $1,300 a case or $38 a pair. Of course the retailer must also factor in shipping costs that vary depending on distance. A 50 lbs case is a good number to work with and shipping should add about one dollar to the cost of each pair.
The small retailer should be aware that the prices vary a great deal depending on the style. Seven offers its customers many choices of cut and stitching and the retailer should make sure to be informed about these before getting in the business of selling them. A good place to start is Seven for All Mankind’s web site http://sevenforallmankind.com/. The site is flashy but easily navigated and informative. It will certainly help the perspective retailer familiarize themselves with the styles available and get a feel for the company’s image.
It is of course impossible to say how long expensive blue jeans will remain in fad but for now the money is there and the clothing retailer should consider what designer denim can do for them.
Art Mickelwraith is the author of the Wholesale Buyer's Guide at TopTenWholesale.com. He can be reached at artmicklewraith@gmail.com.
Once thought extinct, the expensive designer blue jean again walks the Earth as proud as ever. In the last few years, high-end high dollar blue jeans have appeared on the legs of women and men all over the world. From New York to Tokyo people are paying hundreds of dollars for the most desirable brand names. It’s a phenomena that could benefit many clothing retailers and worth taking a look at.
The popularity of designer jeans is of course, driven by celebrity. Carefully ripped and faded jeans are seen on many of Hollywood’s young stars. A number of celebrities have launched or soon will launch their own lines, rock star Bono being among the most recent to get in the designer jean game. The new craze differs somewhat from its relative in the 1970s, however. Old famous name designers like Jordache and Calvin Klein with his notorious ads are missing from the new jean scene. Today’s beautiful people are getting their ‘hand-destroyed’ jeans from newer and hipper companies such as Seven for All Mankind, True Religion, or Innovo.
The brand names of the new jean craze can be an adventure for the novice. For example, Seven for All Mankind should not be confused with Seven 7 Jeans. Seven 7 is a different but also highly desirable brand name. The two companies have had a live and let live attitude up until recently when they became involved in litigation over their names.
The name problems and law suits shouldn’t distract you from just how many pairs of Seven for All Mankind jeans sell every year. The Vernon, CA manufacturer claims on their website that they took in 13 million dollars in their first full year of operation. It’s only been growth since then. The company has a retail presence in 35 countries including the U.S., Japan, and all over Europe. Their blue jeans retail in nearly all the big name stores and fashionable boutiques. Seven for All Mankind jeans are found for as much as $300 at high-end retail stores and as little as $75 at discount web sites. An average price for the jeans would be about $150. These are numbers that should open the eyes of any retailer.
Countless pairs are sold everyday on eBay for somewhat less. A quick sample of the auction site showed many pairs going for around $70 with some getting a good deal more. Like many items sold on eBay, authenticity is a major issue but real pairs of Seven for All Mankind jeans can easily sell for over $100. However on Overstock Auctions , you can find them selling individually for around $49 and in bulk for much less.
When you consider the high price point and tremendous demand the possible impact of designer jeans on a clothing retailer is obvious. If the costs can be kept low the opportunity for an excellent profit is considerable. Small retailers looking to take advantage of the new demand can purchase Seven for All Mankind jeans in wholesale lots of manageable size. Searching the web will turn up any number of suppliers. For example, a major internet wholesale auction site sold cases of the jeans containing 36 pairs for $1,900 a case or $52 a pair. Another wholesaler was selling the same size case for only $1,300 a case or $38 a pair. Of course the retailer must also factor in shipping costs that vary depending on distance. A 50 lbs case is a good number to work with and shipping should add about one dollar to the cost of each pair.
The small retailer should be aware that the prices vary a great deal depending on the style. Seven offers its customers many choices of cut and stitching and the retailer should make sure to be informed about these before getting in the business of selling them. A good place to start is Seven for All Mankind’s web site http://sevenforallmankind.com/. The site is flashy but easily navigated and informative. It will certainly help the perspective retailer familiarize themselves with the styles available and get a feel for the company’s image.
It is of course impossible to say how long expensive blue jeans will remain in fad but for now the money is there and the clothing retailer should consider what designer denim can do for them.
Art Mickelwraith is the author of the Wholesale Buyer's Guide at TopTenWholesale.com. He can be reached at artmicklewraith@gmail.com.
posted by Wholesale Clothing at 10:41 AM
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